At the beginning it was a little difficult due to the language barrier… I know Spanish but they speak a mixture of Italian and Sardo so it took as a while to understand each other when we spoke about more complex matters. We started by analyzing our expectations and also a realistic view on what we could both get from this relationship. In a nutshell he made me understand how important it was to rely on national products and how to develop a healthy relationship with the suppliers, also he explained to me the importance of management; including Staff and general running of the business, and also the psychological nature of Italian consumers. I on my part helped him to reach out better with an international crowd and also new ideas that we could implement in this type of business.
